Business sustainability is often defined as managing the triple bottom line – a process by which firms manage their financial, social, and environmental risks, obligations and opportunities.

These three impacts are sometimes referred to as profits, people and planet. We extend this definition to capture more than just accounting for environmental and social impacts. We believe that sustainable businesses are resilient and that they create economic value, healthy ecosystems and strong communities.

At NBS, we define business sustainability as:

Business models and decisions that create economic value and that benefit the world today and tomorrow.