Building a business case on good stakeholder relations isn’t a straightforward exercise. Managers must recognize misalignment of perception with reality.
A new study conducted by a Kitchener-based nonprofit set out to answer that question. By intercepting Canadian shoppers outside of retail locations and assessing their in-home inventory, researchers found that the participants who owned and used the least sustainable products and services are university educated, own their homes and live in households with two or more persons.
Encouraging employees to embrace sustainability practices is key for managers eager to adopt more sustainable business practices. There are some simple practices like modeling expected behaviour, educating your team, and tracking and recognizing success that can prove helpful.
Can companies build global supply chains that are competitive yet sustainable? Unilever, one of the world’s leading suppliers of consumer goods, believed so.
Dr. Tima Bansal is recognized as one of Canada’s Clean50 for her outstanding contribution to clean capitalism.