NBS reviewed 30 years of reputable research across 159 applied and academic studies to answer the question, "Does CSR create value for a firm?"
Valuing Business Sustainability: A Systematic Review synthesizes the entire body of research on valuing sustainability including reputable, peer-reviewed literature from both academia and practice. Inspired by ideas from the NBS Leadership Council, the review addresses the questions: Do sustainability activities improve financial performance, or does financial performance give firms more resources to invest in sustainability? At what point does further investment in sustainability destroy company value?
What's Included in the Report
Most previous studies have examined the relationship between financial performance and some measure of sustainability to uncover the presence of a business case. We focus on tools and metrics used to quantify the financial impacts of sustainability.
Our review of the research examining the business case for sustainability spans 36 years and counting, with the majority of studies (63 per cent) showing a positive relationship between sustainability and financial performance; 22 per cent report a neutral or mixed relationship, and only 15 per cent of studies report a negative relationship.
Metrics and Valuing Resources
Using key findings from the literature, the Systematic Review identifies and analyzes the importance of three categories of metrics relevant to sustainability: mediating metrics, intermediate outcome metrics, and end state outcome metrics.
Finally, it provides a useful list of recommended sustainability valuation resources to help managers put metrics into practice.
Sustainability metrics are incredibly varied, reflecting the diverse nature of sustainability itself. Future research should continue to examine the mediation process between sustainability and financial performance.
Who Should Read the Report
Senior executives and decision-makers in strategy, operations, finance, and human resources can use this report to develop their business case for sustainability.
- Measuring and Valuing Environmental Impacts: An Introductory Guide: This Executive Report includes an introduction to Life-Cycle Analysis, Environmental Footprint, Ecosystem Service Valuation, and Environmental Input-Output Modelling.
- Make the Case for Business Sustainability Valuing Portal: The portal covers key areas to help managers and top decision-makers build a business case for sustainability. Key areas include: employee engagement, consumer education, community investment, supply and value chains, and sustainability reporting.