How can managers make the business case for sustainability?

Instituting a corporate social responsibility plan into your business does create value, according to 30 years of reputable research. Most management studies find a positive relationship between sustainability investments and financial performance.

The Latest From the Valuing Sustainability Blog

Valuing Sustainability Blog

Systematic Review: Valuing Business Sustainability


Download(s): Systematic Review

63 per cent of studies reveal positive correlation between sustainability and financial performance.

Executive Report: Valuing Business Sustainability


Download(s): Executive Report ...

Measure the value of sustainable business activities using the tools and framework of metrics in this introductory guide.

The Value of Vision


Download(s): South African Challenges Report

A group of South African business leaders met in July 2013 to identify the most pressing challenges their organizations face in achieving sustainable development –… Read More

Six Ways to Get Customers to Buy Green


How Do Green Products Pay? Customers will pay up to 5 to 10 per cent more for responsible products or services if function and quality remain the… Read More



Learn how MSCI KLD scores help sustainably conscious investors decide which firms best reflect their ethical commitments.

Two Truths of How Social Performance Pays


Companies that consistently treat customers, employees, and other stakeholder groups well perform better financially than those that play favourites.

CSR Provides “Reputation Insurance” when Products Fail


Your company’s environmental track record will strongly influence whether or not people blame you when things go wrong.

5 Rules for Becoming a CSR Leader


For your company to be a sustainability leader, you need sustainability leadership inside your organization. NBS reviewed the best management research from around the world… Read More

Top 10 CSR Research Findings of 2012


From green logistics to employee ethics, NBS present 2012’s most popular Research Insights.

Top 8 Research Findings on Whether CSR Pays


NBS presents 2012’s eight most critical research findings on the relationship between corporate social performance and corporate financial performance.

When Shareholders Are Scarier than Greenpeace


How perceptions of environmental risk influence your company’s stakeholders – and what that means for your stock price.

5 Steps for Building Sustainability into Corporate Budgeting and Planning


Each month, NBS spotlights a key sustainability issue for business leaders. These issues have been identified by NBS’s Leadership Council, a group of Canadian businesses… Read More

The 5 Traits of Firms that Create Sustainability ROI


Companies that integrate sustainability into core business strategy financially outperform firms that don’t. Five key traits drive these benefits.

Investors Reward Environmental Results – Not Targets


Firms that take tangible action to improve sustainability generate greater investor interest than companies that simply set targets.

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