NBS logo

Author: Joyce Shang

Donating in excess? Careful, the relationship between philanthropy and financial performance is not linear, but U-shaped.

Managers can evaluate which are the most mutually-beneficial social causes to become involved with – and which ones their firm should avoid.

Corporate social responsibility and philanthropy can payoff for a firm - but only at very low or very high levels.


Partner with NBS to grow our impact

Skip to content