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Author: Noémi Nemes

avoid greenwashing

How to Avoid Greenwashing

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Greenwashing harms the planet and can hurt your company’s bottom line. Here’s how to make your sustainability claims accurate.

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Authors

  • Noémi Nemes

    Noémi Nemes is a freelance researcher on sustainability. She is lead author of the article, "An Integrated Framework to Assess Greenwashing," available at https://www.mdpi.com/2071-1050/14/8/4431

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  • Maya Fischhoff

    Maya Fischhoff is the Knowledge Manager for the Network for Business Sustainability. Maya develops and oversees NBS’s knowledge products, and is obsessed with communicating complex things in clear terms (when possible).

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  • Abby Litchfield

    Abby Litchfield is the Community Manager at the Network for Business Sustainability, overseeing partnerships, processes, social media, and all things graphic. Abby is deeply passionate about bringing people and organizations together to advance sustainability, and loves creating new content with NBS collaborators because it's an opportunity to do just that.

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