Centre for Responsible Business
The Centre for Responsible Business (Centre pour l'Entreprise Responsable) was founded in 2007 with the mission to create and disseminate knowledge on responsible business practices.
Members of the Research Centre for Responsible Business engage in research on topics in four domains:
- Corporate social responsibility research: This research domain reflects the core concepts, theories and practices of responsible business. In this context the why and how as well as the effects of societal responsibility is studied.
- Organisational behaviour research: Research has demonstrated that the study and understanding of how to embed CSR into routine organisational practices is key to successful creation, implementation and maintenance of ethical climates and cultures in organisations.
- Network and partnership research: Business and society faces a number of complex environmental and social problems—sometimes called wicked problems—which can only be tackled through collaboration. We study the different forms and processes of these collaborations as well as their performance in addressing wicked problems successfully.
- Marketing and communications research: Sustainable consumption results from a complex interplay between consumers and business. We research what makes consumers change consumptions patterns towards more socially and environmentally sound products and services. Further, we study how companies enable this change process with innovative products, services and business models.
Knowledge on responsible business practices is disseminated to our internal and external stakeholders through CSR and business ethics teaching being an integral part of all Rennes School of Business programmes, through public presentations, round tables and workshops and collaborative research projects with selected companies.
All members are faculty, adjunct faculty and PhD students. The Centre of Responsible Business coordinates research, teaching and outreach activities of Rennes School of Business linked to responsible business practices.
The Centre engages with firms in CSR research projects tailored to the company’s needs. Past projects were conducted in the food, electronics and mining industry.