consumers
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January 24, 2012

Sustainability requires that we be sustainers or producers or savers or contributors or even customers, but not consumers. Why is "consumer" a bad word?

Steven Moore
Research Insight
April 26, 2013

Customers will pay more for a product or service when a greater portion of the price goes to the cause. What else influences people’s willingness to pay?

Lisa Richmond
Research Insight
March 30, 2012

Owners of environmentally-friendly vehicles are less willing to give up driving altogether, but are more willing to purchase another hybrid.

Jessica Kilcoyne